The "AME" project
The "AME" project launched by Ambiance Musique is currently at the pilot project stage, thanks to its main partner the Conseil des arts et des lettres du Québec . This project aims to promote the creation of jobs for musicians for background music in establishments.
Like all other self-employed workers, the profession of musician is precarious and unstable. Shows, productions, events and tours are the main sources of income for a music performer. However, practicing the musical instrument is vital for the evolution and development of the musician.
In addition to the development of the performer, the objective of this project is to offer a reasonable fee to artists, contribute to the musicians' pension fund and support entrepreneurs who advocate the presence of musicians for the atmosphere in their establishments. The non-profit organization provides the necessary structure for the payment of musicians in order to exploit these opportunities for musical diffusion with a community spirit and in public/private partnership.
The partnership with the CALQ provides an incentive that is necessary and that complements the musicians' fees. This cultural and social weaving with the Quebec musical universe will satisfy all the stakeholders involved.
This artistic showcase can only be beneficial for music lovers, establishments that want to have musicians, support organizations and performers who offer this musical quality.